SMS Consent & Compliance

Getting consent before you text, what happens when someone replies STOP, and the numbers call sheet texts go out from.

7 min readUpdated September 2026

Why SMS Compliance Matters

Texting call sheets counts as business messaging under US federal law (the TCPA) and carrier rules. G-Casper Pro handles the mechanical side: the opt-out line on every text, STOP and HELP replies, and blocking numbers that opted out. Getting consent from the people you text is on the production.

Important: TCPA violations can cost up to $1,500 per message. The app blocks texts to anyone who opted out, but it cannot know whether you had consent in the first place.

Opt-In Requirements

Before you text someone a call sheet, they should have agreed to it. Productions usually get that consent in one of two places:

Opt-In MethodHow It Works
Invite pageThe Mail icon on a crew, cast or background row emails that person a link. On the page it opens, they confirm their contact details and can tick Yes, send me SMS reminders for call sheets. G-Casper Pro records when they did
Deal MemoConsent is collected as part of the deal memo paperwork during onboarding
Tip: The invite page is the only opt-in G-Casper Pro records itself. Inviting Crew and Cast to Confirm Details and Opt In walks through it. Deal memo consent stays in your paperwork.

STOP Keyword Handling

Anyone can stop your texts by replying STOP. G-Casper Pro handles the reply:

  • STOP, STOPALL, UNSUBSCRIBE, CANCEL, END or QUIT opts the number out straight away
  • They get one text back confirming it, with how to resubscribe
  • The opt-out is stored against the phone number and covers every production on G-Casper Pro
  • No further texts go to that number until they reply START
  • A text you send them afterwards shows as Failed in the delivery report, with the reason Recipient has opted out of SMS messages
Important: Nobody on the production can opt a number back in. Only a reply of START from that phone does it.

The Sending Numbers

Call sheet texts go out from US toll-free numbers, one per region (West, East and Southeast). Every production in a region shares that number, so replies do not reach anyone on your show.

WhatHow it is handled
Number typeUS toll-free, shared by every production in the region
Opt-out lineReply STOP to opt out, HELP for info. is added to every call sheet text
STOP, HELP, STARTAnswered automatically from the same number
Any other replyAnswered at most once a day per number, pointing them to the production contact

What Your Messages Must Include

The stock call sheet text covers these. If you edit the template, keep the first two in it:

  • Who it is from: the show name, at the start of the text
  • What it is: the text opens with CALL SHEET
  • Opt-out instructions, added to the end of every text whatever the template says
  • A production contact to call, when your 2nd AD or producer has a phone number on file

International Considerations

A ten-digit number is treated as a US or Canadian number. A number outside North America has to be stored with a + and its country code, or it is rejected as an invalid format. G-Casper Pro does not check other countries' texting rules, so contact support before you rely on text for crew with non-US numbers.

Tip: For crew on international numbers, send by email as well.

FAQFrequently Asked Questions

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